Ron Gossen, MBA, APR
7466 Stanford Av.St. Louis, MO. 63130
314-726-1413
(C) 210-885-4567
rgossen@att.net
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Because it is a busy world, too busy to focus on marketing and sales...because fiduciary responsibilities to clients come before responsibilities to your business...because marketing and sales strategies aren't inate...because they aren't part of what you learned in finance, the CFP or CFA curricula...because nothing is more expensive than a lost opportunity...because you need it. Wealth management and investment management sales and marketing strategies, tactics and techniques.
About Me
- Ron Gossen, MBA (and APR, PMP, ATM, too)
- Ron has spent his career focused on innovative marketing, sales, advertising and public relations within the financial industry, particularly focusing on the wealth management segment. Most recently, he has managed marketing and sales channels for a $22 billion wealth management firm. He is a university professor, having taught marketing, advertising, public relations and sales. His wealth management professional education includes the Certified Financial Planner curriculum. Ron also holds an international accreditation in public relations (APR) and is certified in project management (PMP) by the Project Management Institute. Ron contributed the branding chapter to a graduate textbook on strategy ("Successfully Competing with Competitive Advantages"), and authored a financial industry guidebook on branding ("A Practical Guide to Branding," CUES Publishing), as well as serving as the marketing columnist for a financial industry journal. An accomplished and entertaining speaker and presenter, Ron holds the "Advanced Toastmaster" designation (ATM) from Toastmasters International.
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